D2D glossary / Roofing terms
What is storm chasing in roofing sales?
Storm chasing: Storm chasing is following hail and wind storms to the neighborhoods they damaged and offering roof inspections door to door, with repairs paid through the homeowner's insurance claim.
After a major storm, roofing companies send sales teams into the affected area, sometimes from other states. Reps inspect roofs for damage, help the homeowner start a claim and sign them to have the company do the work.
The term has a bad reputation because some crews do poor work and leave town. Storm work itself is a legitimate and large part of the roofing industry. What separates the two is licensing in the state, a local presence or warranty that outlasts the storm, and honest damage reports.
Ask before you sign
Is the company licensed in the state it is working in, and who handles warranty work after the team leaves?
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Storm chasing: quick answers
What is storm chasing in roofing sales?
Storm chasing is following hail and wind storms to the neighborhoods they damaged and offering roof inspections door to door, with repairs paid through the homeowner's insurance claim.
What should I ask a company about storm work?
Ask this before you sign: "Is the company licensed in the state it is working in, and who handles warranty work after the team leaves?" Get the answer in writing, in the rep agreement or the pay plan.